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Madrid, Spain 


01PICT Brand Strategy, Naming, Brand Identity, Copywriting

02Climática Logotype Redesign, Brand Identity

03Ogalo
 Brand Strategy, Rebranding

04 Esenzia
 Graphic Design, Apparel Graphics




Esenzia
Client
Esenzia
Services
Graphic Design, Apparel Graphics
Sector
Fashion and clothing

Graphic and clothing for Esenzia, the Seville-based brand that is growing with a vision of young and elegant fashion.


Esenzia Esenzia is a fashion brand born in Seville, created by two young entrepreneurs who have redefined streetwear from an elegant and local perspective.

Their garments, manufactured in Spain, combine urban aesthetics with careful production and a classic touch that sets them apart on the national scene.
 
Esenzia's proposal is articulated under the slogan ‘Looking for elegance in a young way’, mixing urban aesthetics and careful design, and they have built a reputation above all on personalisation and accessible exclusivity. 




DropThe brand sought versatile and commercial proposals, with a generic approach that would work in different contexts and for different audiences. The must: that the name always be present and act as the main element.

Therefore, much of the work focused on creating typographic compositions and exploring different ways of integrating the name into the garments, while maintaining consistency with Esenzia's visual identity.

Graphically, the collection did not respond to a specific thematic concept, but rather to the construction of a recognisable and adaptable visual language.

The designs included generic elements and symbols, reinterpreted in the brand's style and providing that touch of urban elegance characteristic of Esenzia. All of them were accompanied by copy aligned with the brand's aspirational and youthful tone.




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